How to Choose the Right Data Vendor

Even companies that are dedicated to using data to solve business problems can have trouble choosing the right data solutions provider. It’s a difficult decision — there are hundreds of vendors to choose from, and no easy way to tell which companies provide a valuable product and quality customer service.

In this Forbes piece, UberMedia CEO Gladys Kong gives a step-by-step guide on how to vet, and eventually select, the best data vendor for you business.